Rapid Results

Paid media and pay per click advertising can generate traffic right away. It’s simple: Spend enough, get top placement, and potential customers will see your business first. If folks are searching for the key phrases on which you bid and you’ve placed a well-written ad, you will get clicks the moment the ad is activated. With some systems, such as Google AdWords, you can generate targeted traffic within a few minutes of opening an account.

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"Pay per click advertising is a great way to get visitors when you need traffic and you need it now."

Amanda, Founder

Marketing for Contractors

Flexible With Audience Behavior

Paid media and pay-per-click advertising is increasingly nimble. Where organic search engine marketing or other forms of advertising can lag weeks or months behind changing audience behavior, you can adjust most pay per click campaigns in hours or days. That provides unmatched ability to adjust to market conditions and changing customer interests.

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"If managed correctly, pay-per-click advertising can be a very profitable way of driving targeted traffic to your website."

-Kelly, Digital Strategist

Marketing for Contractors

The Price Is Right.

Keyword niches using long-tail search terms can generate highly targeted traffic to your site for a fraction of the cost than that of any other form of paid advertising. These phrases are long, highly specific and require research to find; however, they are much more cost effective leads than their generic counterparts.

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"Paid media and PPC are measurable, effective and scalable."

Madeline, Branding Strategist

Marketing for Contractors

Measurable Goals.

A major benefit to paid media and pay-per-click marketing is that it produces clear analytical data that can be compared to the initial outlined deliverables and measurable goals. Adjustments can be made based on user patterns and each campaign's performance.

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"We live and breath data and constantly adjust campaign settings, keywords, bidding amounts and ad copy based on its performance."

-Carleigh, Content Manager

Marketing for Contractors

Types of Paid Media Marketing


  • Bing Adwords
  • Google Adwords
  • LinkedIn Sponsored Updates
  • Promoted Pins
  • Promoted Posts
  • Promoted Tweets
  • Promoted Videos
  • Reddit Ads
  • Search Engine PPC
  • StumbleUpon Paid Discovery